Kubient Doubles AI and Tech Offerings, Hires Mitchell Berg as CTO
NEW YORK, November 29, 2021 / PRNewswire / – Kubient (NasdaqCM: KBNT, KBNTW) (âKubientâ or the âCompanyâ), a cloud-based software platform for digital advertising, the advertising technology industry veteran announced today, Mitchell berg joined as the company’s chief technology officer (“CTO”). In this role, Berg will report directly to Paul roberts, founder, president, CSO and CEO.
Berg adds more than 20 years of experience in technology, engineering and executive management to the Kubient team. Most recently, Berg served as CTO for Koddi, leading the product and technology teams to develop ad technology products that enhance the company’s market offering. He held the same position at Vroom prior to their IPO, where he led the rebuilding of the tech team to rethink and expand the online car shopping experience, including the development of the underlying technology. required to advertise and market to potential customers, and improve data science and analytics functions. At Dailymotion, Berg designed and developed a new ad technology platform to support monetization of Dailymotion video content, which included real-time ad serving and auction trading. Throughout his tenure in the industry, Berg has also held executive positions at leading advertising technology companies, such as IgnitionOne, Kikin, and SEMPlest.
Under his leadership, Berg will further develop the company’s vision for its technology offerings, including Kubient’s flagship product, Kubient Artificial Intelligence (“KAI”), and will work closely with the data science team at the society.
âThe past year has certainly been a year of transformation at Kubient and the driving force behind this progress comes from our C-Suite team,â said Paul roberts, founder, president, CSO and CEO. âMitch brings considerable industry knowledge and experience in scaling ad technology companies and is an extremely valuable addition to our seasoned leadership team. Adding him to our executive bench propels us to a new level. further growth in 2022 as we seek to continue to improve the capabilities of our solutions. “
Mitchell berg, Kubient CTO added, âThe advertising technology industry is going through a period of disruption and a company like Kubient is well positioned to help brands, publishers and agencies alleviate current problems in the advertising supply chain. Fraud is a serious threat that our industry is only now beginning to prioritize and tackle. I look forward to working with the amazing team that Kubient has assembled to ensure that advertising dollars are no longer wasted on fraudulent traffic. “
In addition to Berg’s professional qualifications, he holds a master’s degree in systems engineering from the University of Virginia, a doctorate in industrial engineering from the University of Pittsburgh, and an MBA in Technology Management Washington University.
To learn more about Kubient visit www.kubien.com.
Kubient is a technology company with a mission to transform the digital advertising industry into audience-based marketing. Kubient’s next-generation cloud infrastructure enables efficient market liquidity for buyers and sellers of digital advertising. The Kubient Audience Cloud is an open and flexible marketplace for advertisers and publishers to reach, monetize and connect their audiences. The company’s platform provides a seamless programmatic environment with artificial intelligence-based pre-auction ad fraud prevention and real-time auction market (RTB) automation for the digital out-of-home sector. The Audience Cloud is the solution for brands and publishers who demand transparency and the ability to reach audiences across all channels and ad formats. For more information, please visit https://kubien.com.
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