Bell partners with AWS for 5G multi-access edge computing for Canadian enterprises
Canadian telecommunications provider BCE Inc., better known as Bell Canadatoday announced its partnership with Amazon Web Services Inc. to bring low-latency connectivity to its 5G network.
Bell said it is launching the first public multi-access edge computing platform with AWS Wavelength in Canada. He added that he was working with Amazon to deploy multiple AWS Wavelength Zones across the country at the edge of its 5G network, starting with Toronto.
Bell Public MEC with AWS Wavelength will bring Amazon’s cloud-based compute and storage services to the edge of Bell’s 5G network, much closer to mobile and connected “Internet of Things” devices where a lot of data is generated and consumed. The idea is that it will reduce response times between devices, allowing customers to build low-latency products, services and applications that can benefit from real-time data processing, augmented and virtual reality, artificial intelligence, robotics and more.
AWS Wavelength is a service deployed on carriers’ 5G networks to provide more seamless access to cloud services hosted in AWS Regions. The idea is that 5G networks can access these services with minimal latency, reducing the number of network hops needed to connect a 5G device to a cloud-hosted application.
Bell said Canadian companies in retail, manufacturing, transportation, media and entertainment will be able to unlock new growth opportunities by leveraging 5G with MEC.
For example, Bell said retailers want to offer so-called “omnichannel” shopping experiences that allow consumers to access products, offers and support across different channels, platforms and devices. The idea is to be able to replicate the in-store experience for online shoppers, which requires seamless connectivity.
One retailer that has already taken advantage of this is fashion and apparel company Rudsak Inc., which worked with Bell and AWS to roll out an immersive shopping platform called “Odience”. Customers visiting Rudsak’s apps or website will be able to view products up close with 360-degree cameras at various pop-up locations and launch events, or browse items on shelves, with live assistance from sellers. on hand to answer any questions.
“With Public MEC and Bell’s AWS Wavelength, we are able to deliver new, fully immersive shopping experiences to our customers,” said Rudsak President Evik Asatoorian. “Buyers can virtually explore our new releases and interact in real time with our staff and industry experts through interactive events and pop-ups.”
George Elissaios, director and general manager of EC2 core product management at AWS, said Public MEC and Bell’s AWS Wavelength will enable any developer with an AWS account to create new application experiences that benefit from latencies. ultra-low, massive bandwidth and high speeds.
International Data Corp. analyst Nigel Wallis said Canada is a promising market for AWS, as 85% of businesses in the country have already adopted IoT technologies.
“To maximize the benefits of cloud computing, smart devices and AI, while adding emerging technologies such as 5G, we need to modernize our digital infrastructure to embrace multi-access edge computing,” said Wallis. “MEC provides the ability to deploy modernized cloud-like resources anywhere to support the ability to extract value from data.”
Bell said its Public MEC service with AWS Wavelength is now available in the Toronto area, with additional Wavelength zones rolling out elsewhere across the country in the future.